Tips For Enhancing Your Legal Marketing

Tips For Enhancing Your Legal Marketing

LawChamps
 | 

Legal marketing is an inevitable part of the legal business in the 21st century. Gone are the days where you could simply rely on your reputation or your expertise to obtain new clients. But how do you perform legal marketing in a way that allows you to achieve maximum return on your investment? 

Here are our 5 tips to enhancing your legal marketing.

1.  Get involved with the community by joining non-attorney groups, preferably groups that complement your practice. For example, if you want to get more restaurants as clients for your corporate law practice, becoming an active member of a local chapter of the National Restaurant Association probably should be on your list of groups to join.  But simply becoming a member is not enough. You should aim to hold a position within the group, such as treasurer, secretary, and eventually president.

2.  Sponsor events or charities, which gives people an opportunity to become more familiar with you, your law firm, and your practice areas.

3.  Market yourself online by having a website for your law firm and a social media presence on Facebook, Linkedin, or Twitter. Additionally, legal-specific online marketing tools allow you to market yourself by being accessible to clients who have pending or potential civil or criminal cases.

4.  Develop a referral system with other attorneys who have different practice areas from you. For example, a personal injury attorney would want to have an estate planning attorney in her attorney referral network as the estate planning attorney may come across a client who is considering suing over the death of a loved one during a consultation about drafting wills or setting up a trust.

5.  Don’t abandon the basics such as attending networking events, following up with leads from these events, getting involved with your local bar, and asking your current clients for referrals.

This free article is brought to you by LawChamps, a new and innovative way to get attorneys matched with people who need attorneys to appear in court for them, for full case representation, or to handle their other legal needs.

 

Attorneys have generated hundreds of thousands of dollars in legal fees through LawChamps. Now you can use LawChamps to get new clients and generate additional revenue for yourself or your law firm. Click here to get started today!

This article is intended to convey generally useful information only and does not constitute legal advice. Any opinions expressed are solely those of the author, not LawChamps.

 
LawChamps

Find My Lawyer

Start by selecting your legal need:
Business / Employment

Business / Employment

Family / Personal / Injury / Immigration

Family / Personal / Injury / Immigration

Criminal Defense / Civil Rights

Criminal Defense / Civil Rights

Real Estate / Housing

Real Estate / Housing

Estate Planning / Power of Attorney

Estate Planning / Power of Attorney

Review & Rating Images LawChamps
LawChamps Reviews

"I was able to find just the right lawyer for my case. It was easy to use."

Lucy Coutinho

Client

Review & Rating Images LawChamps
LawChamps Reviews

"Very easy for me to get connected with an experienced attorney."

Robert Knox Jr

Client

Review & Rating Images LawChamps
LawChamps Reviews

"It was super easy. It was super fast and I got connected pretty quickly."

Lenasia Smalls

Client

Client Testimonial - Triso Valls
LawChamps Reviews

"It’s easy to register and match with a lawyer according to your legal [need]."

Triso Valls

Client

Ready To Get Started?

Find Your Lawyer NowLawChamps Arrow Icon

Related Posts

5 Ways a Lawyer Can Help Your Small Business

Susan R. Miller | 31 March, 2021

Whether you are preparing to launch your business, or you have been in business for a while, having a lawyer to advise you can be a smart investment of your time and mone...

Read More Arrow Icon

Lawyers: We'll Design Your Site for Free - For a Limite...

LawChamps | 04 March, 2021

Don't have a web site? You need one in today's world.  Few clients would choose a lawyer that doesn't have a robust online identity.  One stud...

Read More Arrow Icon

Lawyers: Here are Four Ways to Market Your Services to ...

Monzerrath Ortiz | 04 March, 2021

Too often, lawyers expect people to find them when they need legal help. But if you really want to build your business, you should build a network of clients before they ...

Read More Arrow Icon

Related Posts

Hire One, Help Another

LawChamps donates a portion of our revenue, investing it back into funding justice reform organizations and subsidizing the legal fees for those who cannot afford them.
Learn More